ILINK

Miscellaneous Services - iLINK - Web Linkage and Integration, is PRISM's service capability that links a client's marketing campaign database and results from our in-house CRM (Customer Relationship Management)system into the PRISM web site This allows for easy and convenient access, via a web browser, by anyone with access rights from within a Client's organization This service capability provides up to the minute dynamic results and custom reports - on line and real time campaign data for instantaneous evaluation of campaign metrics, with corresponding decisions on campaign modifications and adjustments