DESTINATION: IPSY

Arranging, promoting and conducting trade shows in the field of beauty products and techniques

Organizing live exhibition programs and providing educational demonstrations in the field of cosmetics, beauty, skin, nail and hair care products featuring group discussions about beauty products, beauty tips and techniques for educational and entertainment purposes; educational services, namely, providing tutorial sessions about application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; online journals, namely, non-downloadable video blogs featuring information about application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; providing a website featuring non-downloadable instructional videos in the field of application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques

Beauty consultations; providing information on beauty; providing on-site beauty salon services; mobile make-up application services