ZIPPO

retail store service, available through computer communications [ and interactive television, ] featuring promotional materials, namely, [ sweaters, ] [ wind resistant jackets, pullovers, ] golf shirts, [ long sleeve shirts, jackets, ] [ hats, ] pyrophoric lighters, [ golfing tools to fix ball marks and mark golf balls, ] [ pens, ] [ mechanical pencils, ] [ flashlights ] [ and flashlight inserts, ] fuel for pyrophoric lighters, [ money clips, ] [ belts, key holders, ] steel rulers, sunglasses, [ letter openers, ] [ cigar cutters, ] pocket knives, [ leather and imitation leather pouches for knives, ] sunglasses, pyrophoric lighters, [ pens, mechanical pens, ] and steel rulers