Mark Identification

Z ZAM

Serial Number

98765197

Filing Date

Sep 23, 2024

Trademark by

TENCENT HOLDINGS LIMITED

Classification Information

Advertising agency services; customer loyalty services for commercial, promotional and/or advertising purposes; advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data; corporate strategy consultancy services; branding services, namely, analysis and consulting on brands for businesses; influencer marketing services, namely, creating marketing campaigns around individuals with influence over particular buyers; content marketing services for others, namely, creation of marketing content and rendering conversation marketing services in the nature of online blogging and messaging via social media platforms; marketing, advertising, advertising material design and brand consulting in the field of brand communication strategy services; advertising consultation, namely, providing analysis, attribution information, reporting and optimization recommendations for online advertising content; development of advertising material and marketing campaigns to disseminate advertising matter via social media platforms; preparing and placing advertisements for others; advertising copywriting; layout services for advertising purposes; providing consulting services in the field of facilitating the planning, buying and selling of media; database management; business data analysis; analysis of market research data; marketing research and analysis services; search engine optimization for sales promotion; publicity and sales promotion; business consulting services, namely, assisting and advising businesses on the business aspects of using social media; mediation in the establishment of business connections between companies and social media influencers, creators, bloggers, and vloggers; professional recruitment services; arranging and conducting of trade fairs, exhibitions, congresses and presentations for commercial or advertising purposes; on-line wholesale and retail store services featuring downloadable sound, music, image, video and game files; on-line retail store services featuring physical and virtual merchandise for use by members of an online gaming community in connection with a designated website featuring fictional characters; providing information, research and consultancy relating to the aforesaid services

Advertising and Business

Electronic transmission and streaming of digital media content for others via global and local computer networks; mobile media services in the nature of electronic transmission of entertainment media content; chatroom services for social networking; transmission of podcasts; providing an on-line forum for gaming and e-sports; broadcasting of programs via the internet

Telecommunications

On-line journals, namely, blogs featuring games and e-sports; on-line video journals, namely, vlogs featuring non-downloadable videos in the field of gaming and e-sports; entertainment services, namely, providing video podcasts in the field of gaming and e-sports; entertainment services in the nature of organizing social entertainment events; digital video, audio, and multimedia publishing services; brand publishing services, namely, publication of text and graphic works of others on-line featuring games and e-sports; publication of electronic journals and of on-line diaries on the internet, featuring user generated or specified content in the field of games and e-sports; editing of texts, other than publicity texts, films, videos and photos intended for electronic press publications via social media; Online electronic publishing of social media press releases for others; organization of contests and award ceremonies in the field of games and e-sports; sound recording services; photo editing; production and post-production editing services in the field of audiovisual products in the nature of music, video and films; providing of information in the field of audiovisual productions in the nature of music, video and films; arranging, conducting and organization of workshops and training courses in the field of influencer marketing, brand activation, content creation and the use of social media and other online networks; organizing community festivals featuring a variety of activities, namely, gaming and e-sport events; providing information, research and consultancy relating to the aforesaid services

Education and Entertainment

Graphic design of marketing materials; graphic design of marketing surveys; quality testing, analysis and evaluation of video, mobile and computer games; providing temporary use of non-downloadable online software for use in analyzing supply and demand by enabling users to select and communicate with influencers, content creators, bloggers and vloggers, and manage the content created by influencers, content creators, bloggers and vloggers; providing temporary use of non-downloadable online software for collecting, analyzing, managing, editing, organizing, amending, transmitting, sharing and storing data, information, images, graphics, audio, video and texts for digital influencer marketing purposes; providing temporary use of non- downloadable software for businesses to view, manage, track, analyze, and report data in the field of sales, marketing, product information management and e-commerce; providing temporary use of online non-downloadable software applications for use in identifying consumer behavior, sending promotional push notifications, building online social media communities, providing real-time customer support, administering customer loyalty programs, website navigation, and creating loyalty card integration solutions; computer services, namely, creating an online community for influencers, content creators, bloggers and vloggers to participate in discussions, to receive feedback, to form virtual communities and engage in social networks; hosting websites; providing temporary use of non-downloadable computer software enabling users to search on-line databases relating to games; providing information, research and consultancy relating to the aforesaid services

Computer and Scientific

Providing on-line computer databases and on-line searchable databases in the field of social networking; social networking services in the field of gaming and e-sports provided via a website; providing an interactive web site for persons to locate other individuals with similar interests to participate with them in, or accompany them to, events and activities; background investigation and research services

Personal

Downloadable computer software enabling users to search on-line databases relating to games; downloadable electronic publications, namely, newsletters, journals, magazines, booklets, catalogues, circulars and manuals relating to games and characters and scenes in games; downloadable electronic publications in the nature of newsletters in the field of gaming and e-sports; digital media, namely, downloadable audio and video recordings featuring and promoting video, mobile and computer games; downloadable podcasts in the field of gaming and e-sports; downloadable music files; downloadable video recordings featuring gaming and e-sports; downloadable software applications for use in identifying consumer behavior, sending promotional push notifications, building online social media communities, providing real-time customer support, administering customer loyalty programs, website navigation, and creating loyalty card integration solutions

Electrical and Scientific Apparatus