YPA
Mark Identification

YPA

Serial Number

78813318

Filing Date

Feb 13, 2006

Registration Date

May 19, 2009

Trademark by

YELLOW PAGES INTEGRATED MEDIA ASSOCIATION

Classification Information

Computer software for use in centralized database management, namely, for providing updates to database information regarding telephone book advertising prices; computer software for reviewing database information on telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data; Downloadable electronic publications in the nature of catalogs in the field of yellow pages advertising; Electronic publications, namely, catalogs featuring information in the field of yellow pages advertising recorded on computer media; Prerecorded magnetic data carriers featuring a database of information on telephone directory advertising, telephone directory advertising rates and data, and computer software for reviewing database information on telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data; prerecorded digital data carriers featuring a database of information on telephone directory advertising, telephone directory advertising rates and data, and computer software for reviewing database information on telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data

Electrical and Scientific Apparatus

Advertising and advertisement services; Advertising and promotion services and related consulting; Association services, namely, promoting the interests of Yellow Pages directory publishers and advertisers; Cooperative advertising and marketing; Cooperative advertising and marketing services by way of solicitation, customer service and providing marketing information via websites on a global computer network; Licensing of telephone directory cooperative advertising rates and data; On-line business directories featuring contact information and business hours for Yellow Pages publishers and White Pages publishers, as well as certified marketing representatives in the field of Yellow Pages advertising and White Pages advertising; on-line business directories featuring telephone directory headings; Outsourcing in the field of data entry and data maintenance

Advertising and Business

Providing online non-downloadable software for use in database management, namely, for providing updates to database information regarding telephone book advertising prices; providing online non-downloadable software for use in reviewing database information in the field of telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data; providing online non-downloadable software for use in reviewing database information in the field of telephone directory advertising, for use in report generation in connection with telephone directory advertising, and for use in customer review of telephone directory advertising information

Computer and Scientific