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Association services, namely, promoting the interests of mature individuals; promoting public awareness and advocacy in the fields of caregiving, childcare, education, medical services, eldercare, employment, assisted care facilities, legal assistance, business, insurance, travel, elder assistance, retirement, mature or retired lifestyles, health, aging, family relationships, volunteer activities, consumer issues, work, independent living, exercise, fitness, athletics and sports; referrals in the field of adoptions, camps, care giving, childcare, education, medical services, health, eldercare, employment, assisted care facilities, legal assistance, business, insurance, travel and elder assistance; online ordering services in the fields of books, educational material, and health and medical products; providing consumer information in the fields of insurance, health care, discount and savings plans, eldercare, medical products, pharmaceutical products and services and health plans; arranging, conducting and organizing trade shows in the field of mature persons and persons preparing for retirement; and organizing and conducting community volunteer programs