YELLOW PAGES ASSOCIATION
Mark Identification

YELLOW PAGES ASSOCIATION

Serial Number

78813295

Filing Date

Feb 13, 2006

Registration Date

Jul 8, 2008

Trademark by

YELLOW PAGES INTEGRATED MEDIA ASSOCIATION

Classification Information

Computer software for use in centralized database management, namely, for providing updates to database information regarding telephone book advertising prices; computer software for reviewing database information on telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data; Downloadable electronic publications in the nature of catalogs in the field of yellow pages advertising; Electronic publications, namely, catalogs featuring information in the field of yellow pages advertising recorded on computer media; Prerecorded magnetic data carriers featuring a database of information on telephone directory advertising, telephone directory advertising rates and data, and computer software for reviewing database information on telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data; prerecorded digital data carriers featuring a database of information on telephone directory advertising, telephone directory advertising rates and data, and computer software for reviewing database information on telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data

Electrical and Scientific Apparatus

Address lists; Books in the field of Yellow Pages advertising; Brochures about Yellow Pages advertising; Catalogs in the field of Yellow Pages advertising; Directories of advertising rates in Yellow Pages directories; Educational publications, namely, training manuals in the field of Yellow Pages advertising; Manuals in the field of Yellow Pages advertising; manuals in the field of White Pages advertising; Newsletters in the field of Yellow Pages advertising; Printed forms; Printed products, namely, lists featuring contact information and business hours for Yellow Pages publishers and White Pages publishers, as well as contact information and business hours for certified marketing representatives in the field of Yellow Pages advertising and White Pages advertising; printed products, namely, lists featuring telephone directory headings

Paper Goods and Printed Matter

Advertising and advertisement services; Advertising and promotion services and related consulting; Cooperative advertising and marketing; Cooperative advertising and marketing services by way of solicitation, customer service and providing marketing information via websites on a global computer network; Licensing of telephone directory cooperative advertising rates and data; On-line business directories featuring contact information and business hours for Yellow Pages publishers and White Pages publishers, as well as certified marketing representatives in the field of Yellow Pages advertising and White Pages advertising; on-line business directories featuring telephone directory headings; Outsourcing in the field of data entry and data maintenance

Advertising and Business

Providing online non-downloadable software for use in database management, namely, for providing updates to database information regarding telephone book advertising prices; providing online non-downloadable software for use in reviewing database information in the field of telephone directory advertising rates and data, for report generation in connection with telephone directory advertising rates and data, and for customer review of telephone directory advertising rates and data; providing online non-downloadable software for use in reviewing database information in the field of telephone directory advertising, for use in report generation in connection with telephone directory advertising, and for use in customer review of telephone directory advertising information

Computer and Scientific