Mark Identification

WWW.ELITEREWARDS.COM

Serial Number

75721642

Filing Date

Jun 4, 1999

Registration Date

May 18, 2004

Trademark by

AFFINION LOYALTY GROUP INC.

Classification Information

PROMOTING THE GOODS AND SERVICES OF OTHERS THROUGH AN INCENTIVE AND DISCOUNT PROGRAM WHEREBY CREDIT CARD USERS ACCUMULATE POINTS BASED ON CREDIT CARD USAGE WHICH THEY CAN REDEEM FOR FREE AND DISCOUNTED GOODS AND SERVICES; AND PROVIDING THE FOREGOING INCENTIVE AND DISCOUNT PROGRAM BY MEANS OF A GLOBAL COMPUTER NETWORK

Advertising and Business

CREDIT CARD SERVICES

Insurance and Financial