WHAT GOOD LOOKS LIKE
Mark Identification

WHAT GOOD LOOKS LIKE

Serial Number

85398137

Filing Date

Aug 15, 2011

Trademark by

AMERICAN READING COMPANY

Classification Information

printed skill cards featuring reading exercises, in the nature of flash cards; printed curriculum materials for school administrators, teachers and adults to conduct a reading program and to teach reading to students from pre-kindergarten through secondary school; printed educational materials, namely a series of books in the field of fiction, history, geography, art, music, government, politics, sports, entertainment, math and science; printed educational materials, namely, pamphlets, instructional guides, worksheets, lesson plans; folders

Paper Goods and Printed Matter

Educational services, namely, conducting reading programs in the form of classes for pre-kindergarten, elementary, middle, high school and older students and programs for assessing the level of difficulty of books as part of a reading program; Educational services, namely, informal online reading programs for pre-kindergarten, elementary, middle, high school and older students and programs for assessing the level of difficulty of books as part of a reading program; Educational services, namely, workshops featuring instruction for teachers on teaching reading programs for middle, high school and older students; Providing an on-line computer database in the field of education to collect and analyze data about student learning and assessment; Educational services, namely, tracking student progress towards college and career readiness; Providing an interactive website featuring information and links relating to education and reading

Education and Entertainment

Providing temporary use of on-line non-downloadable software for use in tracking reading progress in children; Providing an interactive website featuring technology that allows users to upload, download, and share information and links relating to education and reading; providing temporary use of on-line non-downloadable skill cards featuring reading exercises, in the nature of flash cards; Computer services, namely, hosting on-line web facilities for others for organizing and conducting online meetings, gatherings, and interactive discussions

Computer and Scientific