78247223
May 8, 2003
ANY BOOK TITLE BEGINNING WITH THE WORDS "WHAT EINSTEIN" EXAMPLES OF PAST USES BY APPLICANT-- "WHAT EINSTEIN DIDN'T KNOW," WHAT EINSTEIN TOLD HIS BARBER," AND "WHAT EINSTEIN TOLD HIS COOK" (SIMILAR IN CONCEPT TO THE SERIES OF BOOKS TITLED "FOR DUMMIES"
Paper Goods and Printed Matter