WF
Mark Identification

WF

Serial Number

87443948

Filing Date

May 10, 2017

Trademark by

WHOLE FOODS MARKET IP L.P.

Classification Information

computer application software for mobile phones and mobile devices to enable users to access and interact with information in the fields of food, recipes, meal planning, nutrition, cooking, health, wellness, grocery shopping, coupons, and special offers; computer application software for mobile phones and mobile devices for meal planning, menu planning, generating shopping lists, devising personalized nutrition programs, sharing digital content, locating grocery stores; computer application software for mobile phones and mobiles devices to enable users to locate grocery stores, place orders for pick-up or delivery service, and make grocery and prepared food purchases by a mobile device; magnetically, digitally, or optically encoded fidelity cards used to store and redeem reward points for grocery store customer loyalty program; computer application software for mobile phones and mobile devices to enable users to access and interact with live and pre-recorded programs, audio and video recordings, digital media, and digital magazines in the fields of cooking, nutrition, shopping, leisure, lifestyle, personal improvement, fitness, nature, gardening, food, diet, health, wellness, and groceries, and to access and interact with current event news-related information, entertainment-related information, education information, and information in the fields of cooking, nutrition, shopping, leisure, lifestyle, personal improvement, fitness, nature, gardening, food, diet, health, wellness, and groceries; downloadable electronic publications in the nature of digital magazines, newsletters, articles, and information sheets in the fields of cooking, nutrition, shopping, leisure, lifestyle, personal improvement, fitness, nature, gardening, food, diet, health, wellness, and groceries

Electrical and Scientific Apparatus

Non-magnetically encoded fidelity cards used to store and redeem reward points for grocery store customer loyalty program

Paper Goods and Printed Matter