Mark Identification

WE'RE FIRST. WHY SETTLE FOR LESS?

Serial Number

75692552

Filing Date

Apr 27, 1999

Trademark by

FIRST USA BANK N. A.

Classification Information

MAGNETICALLY CODED AND ELECTRICALLY ENCODED INTEGRATED CIRCUIT CARDS CONTAINING PROGRAMMING USED TO IMPLEMENT BANKING AND FINANCIAL SERVICES; AND PREPAID TELEPHONE CALLING CARDS, MAGNETICALLY ENCODED

Electrical and Scientific Apparatus

NON-MAGNETIC CODED CARDS FOR USE IN BANKING AND FINANCIAL TRANSACTIONS; AND TELEPHONE CALLING CARDS, NOT MAGNETICALLY ENCODED

Paper Goods and Printed Matter

PROMOTING THE SALE OF THE GOODS AND SERVICES OF OTHERS BY AWARDING DISCOUNTS AND PURCHASE POINTS FOR CREDIT CARD USE AND THROUGH THE ADMINISTRATION OF INCENTIVE AWARD PROGRAMS; CREDIT CARD REGISTRATION SERVICES FOR SECURITY PURPOSES

Advertising and Business

BANKING SERVICES, NAMELY, BANKING AND CREDIT, DEBIT AND STORED VALUE CARD AND ELECTRONIC TRANSACTION SERVICES VIA A GLOBAL COMPUTER INFORMATION NETWORK; TELEPHONE CALLING CARD SERVICE; CASH REPLACEMENT BY CREDIT CARD; CREDIT CARD TRANSACTION PROCESSING SERVICES; ELECTRONIC CASH TRANSACTIONS; ELECTRONIC CREDIT CARD TRANSACTIONS; ELECTRONIC PAYMENT, NAMELY, ELECTRONIC PROCESSING AND TRANSMISSION OF BILL PAYMENT DATA; FINANCIAL INFORMATION PROVIDED BY ELECTRONIC MEANS; BROKERAGE SERVICES IN THE FIELDS OF INSURANCE, INVESTMENTS, MORTGAGES, MUTUAL FUNDS, SECURITIES AND STOCKS; INSURANCE CONSULTATION; INVESTMENT ADVICE AND CONSULTATION; FUNDS INVESTMENT; MUTUAL FUNDS INVESTMENT; PERSONAL FINANCIAL MANAGEMENT AND PLANNING; CASH MANAGEMENT; LOAN FINANCING AND FINANCING SERVICES; HOME EQUITY LOANS; INSTALLMENT LOAN AND LOAN FINANCING; SECURITY SERVICES, NAMELY, MONITORING, DETECTING AND PREVENTING FRAUD IN FINANCIAL TRANSACTIONS IN THE FIELDS OF BANKING, CREDIT CARDS, AND PREPAID TELEPHONE CALLING CARDS; CREDIT CARD REGISTRATION SERVICES FOR SECURITY PURPOSES; CREDIT CARD INSURANCE SERVICES; CHECKING ACCOUNT SERVICES; SAVINGS ACCOUNT SERVICES; AND CURRENCY EXCHANGE AND ADVICE

Insurance and Financial