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Augmented reality software for use in mobile devices for integrating electronic data with real world environments for the purpose of indoor positioning; Computer application software for mobile phones, namely, software for indoor positioning; Computer software, namely, software development tools for the creation of mobile internet applications and client interfaces; Downloadable mobile applications for indoor positioning; Downloadable software in the nature of a mobile application for indoor positioning; Electronic navigational and positioning apparatus and instruments

Computer software development in the field of mobile applications; Mapping services featuring indoor positioning; Providing customer-defined generated content and content of others automatically selected and customized based on the known or estimated geographical location of an Internet, mobile telephone or other wired or wireless digital network based customer