VOLVO FOR LIFE

PROMOTING THE SALE OF GOODS AND SERVICES OF OTHERS BY DISSEMINATION OF PROMOTIONAL MATERIAL THROUGH AN ONLINE GLOBAL COMPUTER NETWORK, THROUGH THE DISTRIBUTION OF PRINTED MATERIAL, [ AUDIO AND VIDEO TAPES, TELEVISION AND RADIO BROADCASTS, ] AND PROMOTIONAL CONTESTS, AND THROUGH THE ADMINISTRATION OF CUSTOMER LOYALTY PROGRAMS; [ DEALER EXCELLENCE RECOGNITION AWARDS; ] MOTOR VEHICLE DEALERSHIP SERVICES

FINANCIAL SPONSORSHIP OF CULTURAL EVENTS, SPORTING EVENTS, CONTESTS AND PROMOTIONS