VICTORIA BRITISH COLUMBIA FULL OF LIFE

Promoting, marketing and fostering travel and tourism in the Greater Victoria and Vancouver Island area, namely, providing destination advertising and providing electronic, print, radio or television media for advertising, providing market research and trade show attendance, securing travel media coverage of the destination; operation and sponsorship of tourism industry events; providing recognition and incentives by awards to demonstrate excellence in the field of customer service and hospitality; marketing, advertising and promoting the goods and services of others in the field of travel and tourism, namely, providing information via mail and electronic mail; organizing and sponsoring trade shows, exhibitions and meetings; public relations, advertising and marketing services for the tourism and convention industry, namely, organizing and hosting site inspections and familiarization tours for wholesalers, tour operators, travel agents, meeting and incentive travel planners and travel media; conducting research in the travel industry identifying trends, and preferences of tour consumers in Greater Victoria and Vancouver Island; administration of direct sales programs for others, namely, providing reservation services for accommodation, events, and tours; convention and visitors bureau services, namely, promoting business, tourism and the holding of conventions in the Greater Victoria and Vancouver Island area

providing travel and tourism information services via a global information network; travel and tourism consultation services provided via a global information network; travel and tour ticket reservation services

hosting a destination website for provision of information regarding the Greater Victoria and Vancouver Island area

travel agency services, namely, making reservations and bookings for temporary lodging