VALUECLICK
Mark Identification

VALUECLICK

Serial Number

77726055

Filing Date

Apr 30, 2009

Registration Date

Sep 29, 2009

Trademark by

CONVERSANT INC.

Classification Information

INFORMATION AND DATA COMPILING AND ANALYZING RELATING TO BUSINESS MANAGEMENT AND ADVERTISING; INFORMATION AND DATA COMPILING VIA COMPUTER AND ANALYZING RELATING TO BUSINESS MANAGEMENT AND ADVERTISING; DISSEMINATION OF ADVERTISING FOR OTHERS VIA A SECURED GLOBAL COMPUTER NETWORK; ONLINE ADVERTISING AND MARKETING SERVICES, NAMELY, PROVIDING SEARCH ENGINE MARKETING SERVICES, STRATEGIES, AND PROCESSES, IN THE NATURE OF PAID PLACEMENT, PAID INCLUSION, SEARCH ENGINE OPTIMIZATION, KEYWORD BID MANAGEMENT, LEAD GENERATION, AND OTHER PERFORMANCE-BASED ONLINE MARKETING; ONLINE ADVERTISING AND MARKETING SERVICES, NAMELY, TRACKING AND ANALYZING WEBSITE TRAFFIC FOR USE IN THE DISSEMINATION OF TARGETED ADVERTISEMENTS AND MARKETING MESSAGES TO WEBSITE VISITORS; ADVERTISING CAMPAIGN MANAGEMENT SERVICES IN THE NATURE OF TRACKING, ANALYZING, AND REPORTING ON CONSUMER DATA, DEMOGRAPHICS, AND CONSUMER BEHAVIORAL INFORMATION; PROVIDING AN ONLINE ADVERTISING NETWORK THAT CONNECTS ONLINE ADVERTISERS WITH ONLINE PUBLISHERS FOR PROMOTIONAL OFFERS; AD SERVING IN THE NATURE OF MANAGEMENT AND DELIVERY OF ONLINE ADS AND TRACKING PERFORMANCE OF ONLINE ADVERTISING CAMPAIGNS; AFFILIATE MARKETING IN THE NATURE OF PROGRAMS WHERE ONLINE ADVERTISERS PAY REFERRAL FEES TO ONLINE PUBLISHERS FOR REFERRALS OR MARKETING LEADS; BUSINESS INFORMATION AND COMMERCIAL BUSINESS INFORMATION ON GLOBAL AND LOCAL NETWORKS FOR PRICE AND PRODUCT COMPARISIONS

Advertising and Business

PROVIDING TEMPORARY USE OF ONLINE NON-DOWNLOADABLE SOFTWARE THAT FACILITATES TRACKING AND ANALYZING ACTIVITIES OF WEB USERS FOR BUSINESS MANAGEMENT AND ADVERTISING PURPOSES

Computer and Scientific