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Administration of a discount program for enabling participants to obtain discounts on the cost of services or receive improved services through use of a membership card; Business management services, namely, administration of competitions for pole dancing; Conducting and administering a program for participating health and fitness clubs featuring discounts on club membership for access to the clubs to program members; Membership club services providing discounts and processing rebates for the services of others; Promoting sports competitions and/or events of others; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with an awards program, a sports competition and sporting activities; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with pole dancing competitions

Arranging and conducting athletic competitions; Dance instruction; Education services, namely, providing classes and instruction in the field of dance; Entertainment in the nature of competitions in the field of pole dancing; Entertainment in the nature of dance performances; Entertainment services, namely, arranging and conducting of competitions for pole dancing; Organisation of sports competitions; Organizing sporting events, namely, pole dancing; Providing a website for entertainment purposes where users can view and post pictures, videos, and comments featuring pole dancing