UNMATEREALITY

Downloadable computer software and mobile device software applications for e-commerce and electronic business transactions in connection with the purchase and sale of apparel, footwear, handbags, jewelry, fashion accessories, and personal care products of others as well as virtual apparel, footwear, handbags, jewelry, and fashion accessories, modifying images by incorporating virtual apparel, footwear, handbags, jewelry, and fashion accessories, creating personal profiles featuring social networking information, engaging in online social networking and interaction, accessing, displaying, editing, organizing, managing, transmitting, linking, and otherwise providing electronic media, images, messages, comments, advertisements, and information relating to apparel, footwear, handbags, jewelry, fashion accessories, and personal care products; downloadable interactive entertainment software for playing virtual reality games

On-line retail store services featuring apparel, footwear, handbags, fashion accessories, and personal care products of others; online advertising services; advertising services, namely, advertising optimization services to enhance the reach and efficiency of advertising efforts; market research services

Entertainment services, namely, providing online video games and interactive games; providing online, non-downloadable video and computer game software; providing online, non-downloadable interactive entertainment software for playing computer games

Computer services, namely, platform as a service featuring online computer software platforms for the purchase and sale of apparel, footwear, handbags, jewelry, fashion accessories, and personal care products of others as well as virtual apparel, footwear, handbags, jewelry, and fashion accessories, modifying images by incorporating virtual apparel, footwear, handbags, jewelry, and fashion accessories, creating personal profiles featuring social networking information, engaging in online social networking and interaction, accessing, displaying, editing, organizing, managing, transmitting, linking, and otherwise providing electronic media, images, messages, comments, advertisements, and information relating to apparel, footwear, handbags, jewelry, fashion accessories, and personal care products