UNIQUE BUYING PROPOSITION

advertising agency services; strategic marketing services namely business marketing consulting services, conducting marketing studies, market analysis and research; developing promotional campaigns for business and direct marketing advertising; public relations services namely advising business and individuals as to how to effectively advance their images and address public relations issues affecting them and their clientele; media planning services namely advising businesses as to what media to promote themselves in and acquiring advertising space in the recommended media; conducting focus group sessions on behalf of and for the benefit of others to assess the extent to which the manuals, literature and systems created to assist users of computer hardware and software products are capable of assisting those users

[ graphic art design services, namely, on-line and hard-copy layout, illustration and design, icon and template design; designing the Web pages and Web sites of others containing interactive media; creating illustrations and visual aids to be included within manuals and literature for computer hardware and software products to assist the users of those products in understanding how those products are to be used; information engineering services, namely, writing manuals and literature for computer hardware and software products to assist the users of those products in understanding how those products are to be used, creating information systems to assist users of computer hardware and software products in better understanding how those products are to be used; computer consultation services rendered to computer network site creators and computer hardware and software interface designers on how to effectively organize the information to be incorporated on that site or hardware or software product; designing the interactive media and graphics included in multimedia products, namely, promotional and instructional CD ROMS, kiosks and video presentations ]