UNICA

Downloadable computer software for automating business processes, namely, marketing resource management and data management; Downloadable computer software for marketing, customer relationship management, and customer interaction management purposes, namely for use in creating and managing marketing campaigns, customer profiling, data mining, collecting data for predictive modeling, database content management, creating and managing personalized customer relationship management strategies, marketing models, marketing reports, and e-mail campaigns

Computer services in the nature of providing computer consultation, advice, integration, and implementation in connection with customer relationship management and customer interaction management, namely customer profiling, data mining, predictive modeling, content management, reporting and personalization via an on-line global computer network; software as a service (SAAS) services, namely, software featuring a marketing platform that aggregates real-time customer behavior for use in driving targeted marketing campaigns; marketing execution platform, namely, platform as a service (PAAS) featuring computer software platforms for database management in the fields of advertising and marketing; software-as-a-service marketing system, namely, software as a service (SAAS) services featuring software for database management in the fields of advertising and marketing’ software as a service (SaaS) services featuring software for the development, analysis, administration, operation and management of marketing incentives to maximize customer engagement; software as a service (SAAS) services featuring software for providing a digital marketing platform that guides and assists the execution of online marketing initiatives; application service provider (ASP) featuring software for automating business processes, namely, for marketing resource management for data management; Non-downloadable computer software for marketing, customer relationship management, and customer interaction management purposes, namely for use in creating and managing marketing campaigns, customer profiling, data mining, collecting data for predictive modeling, database content management, creating and managing personalized customer relationship management strategies, marketing models, marketing reports, and e-mail campaigns; Non-downloadable computer software for automating business processes, namely, marketing resource management and data management