Mark Identification

UAL LOYALTY SERVICES

Serial Number

78099525

Filing Date

Dec 20, 2001

Trademark by

UAL LOYALTY SERVICES INC.

Classification Information

Promoting the goods and services of others through the administration and operation of customer loyalty, incentive and bonus programs; integrated tracking and management of commercial transactions on a global computer network; computerized database management services; providing direct marketing and advertising services

Advertising and Business

Credit card services

Insurance and Financial

Providing electronic transmission of messages and data

Telecommunications

Providing information relating to travel, transportation over a global communication network; making transportation reservations and providing information in the fields of travel and transportation over a global computer network

Transportation and storage

Computer consultation in the nature of Providing and developing technology in the fields of travel and transportation

Computer and Scientific