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DOWNLOADABLE COMPUTER APPLICATION SOFTWARE FOR MOBILE PHONES AND DIGITAL DEVICES, NAMELY, SOFTWARE FOR TRACKING AND RECORDING USER STATISTICS AND PERFORMANCE DATA IN THE FIELDS OF EXERCISE, FITNESS, WELLNESS, PHYSICAL TRAINING, PHYSICAL FITNESS CONDITIONING, AND PERSONAL DEVELOPMENT; DOWNLOADABLE MOBILE FITNESS APPLICATION FOR TRACKING AND RECORDING WORKOUTS, SETTING PERSONAL WORKOUT GOALS, RECEIVING AND REDEEMING PRODUCT OFFERS AND MERCHANT DISCOUNTS, ENABLING USERS TO PARTICIPATE IN CUSTOMER LOYALTY PROGRAMS, ACCESSING CUSTOMER LOYALTY PROGRAM INFORMATION AND REWARDS, ACHIEVING WEIGHT MANAGEMENT AND FITNESS GOALS, AND SOCIAL NETWORKING; RECORDED AND DOWNLOADABLE MOTION PICTURE FILMS AND VIDEO RECORDINGS IN THE FIELDS OF EXERCISE, FITNESS, WELLNESS, PHYSICAL TRAINING, PHYSICAL FITNESS CONDITIONING, AND PERSONAL DEVELOPMENT; DOWNLOADABLE VIDEO RECORDINGS IN THE FIELDS OF EXERCISE, FITNESS, WELLNESS, PHYSICAL TRAINING, PHYSICAL FITNESS CONDITIONING, AND PERSONAL DEVELOPMENT