TRUAXIS

[ Dissemination of advertising for others via the Internet; advertising services, namely, providing advertising through websites to bank customers; ] managing and administering customer loyalty and incentive reward programs to promote the purchase of goods and services of others; providing information to third parties on marketing and shopping activities of purchasers; marketing research and analysis in the nature of analyzing customer and marketplace data and preparing business reports of customer and marketplace data

Providing web-based, automated and customized personal financial management services, namely, customized management of non-investment personal financial accounts, daily monitoring of transactions and account balances, and budget and spending reporting through a global computer network

[ sending electronic notices and alerts regarding new cost-savings opportunities; delivering targeted electronic messages and advertising to prospective purchasers ]

Providing temporary use of non-downloadable software for the purpose of conducting rewards, discount and rebate programs to promote the purchase of goods and services of others; providing temporary use of non-downloadable software for the purpose of administering customer loyalty and incentive award programs; providing temporary use of non-downloadable software for the purpose of delivering targeted electronic and printed promotional messages to prospective purchasers; providing temporary use of non-downloadable software for the purpose of facilitating the advertisement and promotion of goods and services; providing temporary use of non-downloadable software for the purpose of analyzing customer and marketplace data and generating reports of customer and marketplace data; platform as a service featuring computer software platforms for use in conducting rewards, discount, and rebate programs to promote the purchase of goods and services of others; platform as a service featuring computer software platforms for use in administering and managing customer loyalty and incentive award programs; platform as a service featuring computer software platforms for use in facilitating the advertisement and promotion of goods and service of others; platform as a service featuring computer software platforms for use in analyzing customer and marketplace data and generating reports of customer and marketplace data; platform as a service featuring computer software platforms for use in creating and delivering personalized customer loyalty programs and personalized consumer spending analysis within financial statements