TOYTOWN

Computer software application featuring a virtual toy store for users to build and manage the virtual toy store and accumulate points that can be redeemed for discounts in real life, or earn points for virtual items at the virtual toy store, such application to be used or shared on mobile devices, personal computers, home video game consoles, tablet computers and social media websites

Providing a virtual toy store where users can learn about real-life toy brands and products available at retail