THIS IS HOW
Mark Identification

THIS IS HOW

Serial Number

88980261

Filing Date

Oct 4, 2018

Registration Date

Nov 23, 2021

Trademark by

BLUE CROSS AND BLUE SHIELD ASSOCIATION

Active Trademark

Classification Information

Providing business information in the nature of marketing information and business administration information for healthcare insurance services providers

Advertising and Business

Providing information regarding insurance and related insurance services, namely, insurance brokerage, insurance administration and underwriting of health insurance, prescription drug benefit plans and Medicare benefit plans; Providing information about comprehensive healthcare insurance benefit programs

Insurance and Financial

Providing information and data in the fields of healthcare, wellness, and prescription medications; Providing information regarding health issues, namely, social determinants on health based on community-based data, evidence-based programs and community needs; Providing information and data about social and environmental conditions affecting access to healthcare; Providing disease awareness information and treatment information in the fields of substance abuse and addiction; Providing a website featuring information about healthcare, wellness, addiction treatment, and prescription medications; Providing healthcare information, namely, providing information about integrated healthcare services provided by a network of healthcare providers including information about healthcare services rendered through health maintenance organizations and preferred provider organizations in the nature of medical, hospital, home healthcare, preventive healthcare treatment and mental therapy services; Providing educational information in the fields of healthcare and wellness

Medical, Beauty & Agricultural