THE WORDS "THE SOUP LADIES" WITH A "HEART" SYMBOL ATOP THE "I" IN LADIES. WORD "THE" AND HEART SYMBOL ARE PINK. THE "S" IN SOUP IS A STYLIZED SOUP LADLE IN BLUE WITH A PINK INTERIOR OF THE LADLE. THE OTHER CHARACTERS IN THE WORDS ARE PURPLE. COLOR IS CLAIMED AS A FEATURE OF THE MARK, NAMELY PINK, PURPLE AND BLUE.