Mark Identification

THE ROAD TO THE FINAL FOUR

Serial Number

76244200

Filing Date

Apr 20, 2001

Registration Date

Mar 4, 2003

Trademark by

NATIONAL COLLEGIATE ATHLETIC ASSOCIATION

Classification Information

Production and distribution of multi media projects, namely, commercials and advertising spots, preparation of audio and video presentations for use in advertising

Advertising and Business

Entertainment services in the nature of athletic contests, games, tournaments, exhibitions and events at the college level; providing live athletic contests, games, tournaments and exhibitions; production of radio, television, and global computer communications programs and network broadcast programs featuring news highlights, athletic contests, games, tournaments, exhibitions and events at the college level; distribution of radio, television, and global computer communications programs and network broadcast for others featuring news highlights, athletic contests, games, tournaments, exhibitions and events at the college level; productions of multi media projects, namely, radio and television presentations, presentations for distribution over global computer networks and wireless communication systems, and consumer-targeted video discs and video cassettes; distribution of multi media projects, namely, audio and video presentations, radio and television presentations, presentations for distribution over global computer networks and wireless communication systems and consumer-targeted video discs and video cassettes for others

Education and Entertainment