Mark Identification

THE PERFORMANCE PRINCIPLE

Serial Number

75594281

Filing Date

Nov 18, 1998

Trademark by

DEREK ARMSTRONG AND KAM WAI YU

Classification Information

computer software to assist the user in improving their customer servicing ability; CD-ROM's, audiocassettes, videocassettes, all of the foregoing bearing materials and information related to improving one's customer servicing ability;

Electrical and Scientific Apparatus

printed materials namely seminar and conference materials, books, brochures, manuals, workbooks, computer software manuals, all of the foregoing related to improving one's customer servicing ability

Paper Goods and Printed Matter

business management services namely audit services pursuant to which a corporation is independently analyzed, measured and assessed as to its customer service ability with recommendations made as to how improvements in the corporation's customer servicing can be achieved

Advertising and Business

educational services namely conducting workshops and seminars in which participants learn how to improve their customer servicing ability

Education and Entertainment

information services in the field of customer servicing by means of on-line computers and an Internet Website

Computer and Scientific