THE COOL FACTOR

[ Digital recordings, namely, prerecorded compact discs and DVDs featuring how to's, self-improvement, self-help, personal growth, and inspirational topics; Motion pictures featuring self-improvement, self-help, personal growth, and inspirational topics; educational software recorded on CD-ROM featuring instruction on personal growth, self-improvement, self-help, and inspirational topics; electronic publications, namely, digital books and magazines featuring self-improvement, self-help, personal growth, and inspirational topics recorded on computer media; prerecorded audio tapes, video tapes, laser discs, multimedia software recorded on interactive CD-ROMs featuring self-improvement, self-help, personal growth, and inspirational topics]

[ Paper articles, namely, books, magazines, newsletters, calendars, greeting cards, posters, book covers, and book marks, all featuring artwork and articles, interviews, references, and quotations on self-help, self-improvement, personal growth, inspirational; series of non-fiction books in the field of self improvement, intended to motivate; printed instructional, teaching and education materials in the field of self improvement, intended to motivate, trading cards]

Business training, namely, workshops, seminars and travel seminars in the field of information and how to's regarding industry innovators, branding, marketing; education and entertainment services, namely, lectures, classes and seminars of information and how to's regarding industry innovators, branding, marketing; training courses in strategic planning relating to advertising, promotion, marketing and business, namely, courses featuring information and how to's regarding industry innovators, branding, marketing; production of a continuing television and radio program about information and how to's regarding industry innovators, branding, marketing accessible by radio, television, satellite, audio, video and computer networks