THE ATHLEISURIST
Mark Identification

THE ATHLEISURIST

Serial Number

86805852

Filing Date

Oct 31, 2015

Trademark by

PAUL FARKAS

Classification Information

Administration of a consumer loyalty program to promote restaurant services and retail services of others; Administration of a program for enabling participants to obtain discounts on the cost of services or receive improved services; Administration of employee benefit plans concerning fitness club memberships; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data; Affiliate marketing; Arranging and conducting marketing promotional events for others; Arranging and conducting special events for business purposes; Association services in the nature of a sorority, namely, promoting the interests of healthy living, fitness and weight loss of women; Business administration of programs intended to lower health care costs and increase business productivity through employee health, wellness, and nutritional changes; Business assistance services, namely, assisting health care facilities and other companies with customer follow-up to improve customer outcomes and satisfaction through the use of telecommunication devices and computer networks with automated interaction and data feedback, monitoring and compilation capacity; Business data analysis; Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Business networking; Business networking of peer to peer learning groups of high net worth individuals; Business services, namely, combined strategic goods or services sourcing and cooperative purchasing for others; Business services, namely, providing an online network for contractors to receive leads and bidding opportunities by means of an online marketplace for the purpose of developing business; Collection and analysis of quality metric data for a network of health, wellness and mindfulness care providers for business purposes; Commercial evaluation and rating of consumer goods for others prior to purchase; Compiling and analyzing statistics, data and other sources of information for business purposes; Conducting and administering a program for participating health and fitness clubs featuring discounts on club membership for access to the clubs to program members; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Direct marketing services; Dissemination of advertising, scheduling and managing of training courses and programs for others via a global computer network; Fashion show exhibitions for commercial purposes; Marketing services in the nature of mobile, wearable, IOT, location, in-store and beacon marketing; Marketing services, namely, conducting consumer tracking behavior research and consumer trend analysis; Marketing the goods and services of others by means of location-based messaging; Marketing the goods and services of others by means of push notification technology; Matching individuals with like-minded organizations who provide charitable activities through an on-line profiling survey and analysis; Mobile advertising services for others; On-line auction services in which buyers who donate to charity receive additional bidding rights; On-line customer-based social media brand marketing services; On-line retail store services featuring downloadable pre-recorded music and video; Online service for connecting social network users with retailers for the purpose of facilitating discounted purchases; Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; Organizing, promoting and conducting exhibitions, tradeshows and events for business purposes; Promoting awareness of the benefits of making health, wellness and nutritional changes in daily living to enable businesses to increase productivity and lower health care costs; Promoting the charitable giving of others, namely, tracking and publicizing charitable donations and random acts of kindness; Promoting the goods and services of others by providing a website featuring coupons, rebates, price-comparison information, product reviews, links to the retail websites of others, and discount information; Promoting the interests of people concerned with health, community and environmental sustainability issues; Promoting, advertising and marketing of the brands, products, services and online websites of individuals, businesses and nonprofit organizations; Promotional services, namely, conducting launch parties to introduce a new book, author, book publisher or retailer; Providing a searchable online advertising guide featuring the goods and services of other on-line vendors on the internet; Providing a web site featuring business information in the form of audio and video interviews, transcripts and other educational materials; Providing a web site featuring the ratings, reviews and recommendations on products and services for commercial purposes posted by users; Providing a website featuring the ratings, reviews and recommendations posted by consumers on restaurants, food and wine for commercial purposes; Providing an interactive website for users to review and rate internet content, people, companies, products and/or services in exchange for points earned for promotional items consisting of coupons, rebates, discounts or special offerings on goods and/or services provided by website sponsors; Providing an Internet website portal featuring links to music-related merchandise for retail purposes; Providing an on-line commercial information directory on the internet; Providing an on-line computer database in the field of locating products, describing products, rating products, pricing products and comparing prices of products; Providing an on-line searchable database featuring used books being offered for sale and buyer/seller contact information; Providing business and commercial information in the field of business travel management and the business travel industry; Providing business information in the field of social media; Providing hotel rate comparison information; Providing information about automobiles for sale by means of the Internet; Providing information in the field of the luxury hospitality industry; Providing on-line registration services for instructional classes and events; Providing ratings via a global computer network for home products and services recommended by consumers; Retail music and record stores; Shoppers' guide information; Tracking and monitoring insurance compliance for business purposes

Advertising and Business