THE ALLIANCE
Mark Identification

THE ALLIANCE

Serial Number

90898105

Filing Date

Aug 23, 2021

Trademark by

THE BIG TEN CONFERENCE INC.

Classification Information

Publications, namely, books, pamphlets, brochures, newsletters, journals, magazines, handbooks, manuals and programs, all relating to athletic activities

Paper Goods and Printed Matter

All-purpose athletic bags, backpacks and fanny packs

Leather Goods

Beverage glassware, plastic coasters and mugs

Housewares and Glass

Wearing apparel, namely, shirts and jackets; Clothing, namely, shoes, jerseys, tops, shorts, trunks, warm-up suits, jackets, T-shirts, shirts, long-sleeve t-shirts, sweat shirts, sweat pants, sweat bands, headbands, socks, hats, and caps; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms

Clothing

Athletic equipment, namely, balls, soccer balls, volleyballs, baseballs, golf balls, footballs and miniature footballs, flying discs, hockey pucks and golf tees

Toys and Sporting Goods

Association services, namely, promoting the interests of member institutions participating in various sports attractions

Advertising and Business

Television transmission and broadcasting services; audio and video broadcasting services over the Internet in the field of sports; broadcasting of video and audio programming over the Internet; broadcasting services and provision of telecommunication access to video and audio content provided via a video-on-demand service via the Internet; streaming of audio, visual and audiovisual material via a global computer network; telecommunication services, namely, transmission of voice, data, graphics, images, audio and video by means of telecommunications networks, wireless communication networks, and the Internet; telecommunication services, namely, transmission of webcasts; video on demand transmissions; telecommunication services, namely, transmission of podcasts

Telecommunications

Entertainment services, namely, arranging and conducting athletic competitions; entertainment services in the nature of television programming; providing on-line information in the field of sports via the Internet; entertainment services in the nature of online non-downloadable videos and images featuring television programs about sports transmitted via the Internet and wireless communication networks; educational services, namely, conducting clinics and classes in the field of athletics and drug abuse prevention, and distributing course materials in connection therewith

Education and Entertainment