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Consultation services, namely, providing business management assistance to florists in the development and operation of their businesses; conducting a computerized general information clearinghouse for florists, both domestically and internationally; disseminating advertising and promotional literature for use by florists; developing advertising campaigns to promote the sale of gifts, flowers, plants and floral displays for others; telephone answering services rendered to retail businesses to facilitate the ordering of flowers and gifts; distributorship services in the field of fresh cut flowers; business research services, namely, conducting business research for the purpose of pre-qualifying, screening and selecting third-party vendors and suppliers of different products and allowing third-party member florist businesses the opportunity to retail these specific products to their customers, and related consultation for the aforesaid services; computerized online, mail order, catalog, and telephone order services featuring products used and sold by florists and gifts shops; providing information about gifts, flowers, plants, and floral arrangements of others via electronic networks for advertising and sales purposes; providing online business directory information for floral and gift retailers; promoting the interests of florists; promoting the retail floral and gift services of others through advertising by direct mail and in electronic, broadcast and print media and the providing of coupons and discounts; cooperative marketing and advertising; providing business information in the field of ordering plants, flowers, and gifts; administration of a discount program for enabling member participants to obtain discounts for the goods and services of others; advertising, marketing and promotion services; marketing consultation services; marketing consultation services, namely, social media strategy and consultation services; marketing consultation services, namely, providing analysis and advice regarding marketing content on websites of others; customer service management relating to settling customer complaints

Operating a financial clearinghouse for the processing and exchange of credits and funds between florists, domestically and internationally; electronic processing of bill payments and bill payment data on behalf of member florist businesses, and consultation services for the aforesaid; providing an online database for retail businesses to obtain credit card verification, confirmation, and charge history information; credit card processing services

Arranging for the exchange and delivery of goods between florists, domestically and internationally; delivery consultation services, namely, providing consultation to retail businesses in the domestic and international delivery of flowers, floral arrangements, plants, fruit and gift orders

Website design for others; hosting websites on the Internet for others; designing and maintaining the websites of member florists that promote and sell the products of third-party vendors and suppliers; providing information about flowers, flower arrangements, plants and gifts via a website and pages on social networks