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Software as a service (SAAS) services featuring software to enable collecting, assembling, analyzing, searching, compiling, indexing and organizing electronic media and online content containing items of interest to the user, such as information, images, video, and content in the fields of news, politics, current events, pop culture, sports, gaming, entertainment, health, lifestyle, technology, religion, relationships, science, comedy, and fashion, via mobile phones, wireless communication devices, handheld computers, mobile computing devices, the Internet or other communications networks