SWOTE

Computer software, namely, software for electronic devices, mobile devices, portable electronic devices, smart phones, tablet computers, for enabling users to view, categorize, rate, sort, and rank web-based content on popularity, relevance, and personal preference; downloadable computer software, namely, software to track user activity, measure and test user affinity for material and content, and capture and report on data submitted by users, all for purposes of creating a user profile based on user-selected data while maintaining user privacy