SWAYLO

software for use in data base management for use in identifying, measuring and rewarding an individual's social influence

business monitoring services, namely, tracking web sites of others to provide a service which analyzes individual users online activity in order to provide a deeper understanding of their influence for advertising and marketing purposes; advertising and marketing; promoting an individual's social influence through the administration of incentive awards programs based on social influence metrics; customer club services for commercial, promotional and advertising purposes

platform as a service (PAAS) featuring computer software for use in database management for identifying, measuring and rewarding a computer user's reputation, and/or social influence

on-line social networking services