Mark Identification

SPREADING E-CRM LIKE WILDFIRE

Serial Number

75918113

Filing Date

Feb 14, 2000

Trademark by

INFORMATION MANAGEMENT ASSOCIATES INC.

Classification Information

Computer programs for use in marketing, sales, account management, opportunity management, response management, and customer service, to manage market demand via multiple communication channels within an enterprise's customer interaction systems; and computer manuals sold as a unit therewith

Electrical and Scientific Apparatus

Consulting services relating to the development, implementation, and installation of computer programs for use in marketing, sales, account management, opportunity management, response management, and customer service, to manage market demand via multiple communication channels within an enterprise's customer interaction system

Advertising and Business

Training and education, including classes and printed manuals, related to the use of computer programs for use in marketing, sales, account management, opportunity management, response management, and customer service, to manage market demand via multiple communication channels within an enterprise's customer interaction systems

Education and Entertainment