SMARTLINE

Printed publications, namely, research reports in the fields of direct marketing, customer profiling, market research and analysis of computer databases of client information

Advertising, promotional and marketing services for others through direct mail and electronic mail; direct marketing campaign management services, namely, providing analytic and statistical models from the results of marketing campaigns and promotional activity, providing reports of the results of marketing campaigns and promotional activity, analyzing the results of marketing campaigns and promotional activity, and preparing business reports evaluating responses of marketing campaigns and promotional activity; computerized database management services; customer categorization and profiling, namely, the use of demographic, psychographic and response metrics to profile existing and potential customers and to create targeted marketing campaigns and promotional activity; consulting services relating to advertising and marketing in the automotive field; market research and analysis of market research in the automotive field; preparing business reports; customer relationship management services and consulting in the field of customer services and customer relationship with clients; collecting, processing and analyzing data relating to sales and customers, updating such data, and analyzing such data to create targeted marketing campaigns

Storage of data, namely, electronic and physical storage of data relating to marketing campaigns and promotional activity