SIMPLY VISION

Business administration services for vision care providers, namely, providing administrative assistance for doctors of optometry in individual and group prepaid vision care membership programs; marketing services for vision care providers, namely, marketing of fee for service and prepaid vision care membership plans, including discounts on an individual and group basis; marketing services for vision care providers, namely, marketing the availability of fee for service and prepaid vision care membership plans to the public, small employers and others who lack traditional vision insurance coverage