SIMPLY SMART MARKETING
Mark Identification

SIMPLY SMART MARKETING

Serial Number

78515389

Filing Date

Nov 11, 2004

Registration Date

Jun 27, 2006

Trademark by

CATALINA MARKETING CORPORATION

Classification Information

Promoting the sale of goods and services of others through the distribution of printed material and promotional contests; promoting the sale of goods and services of others through the distribution of incentives, coupons, premiums, rebates, cash discounts, samples and messages through direct mail, the Internet, and retail point of sale systems; marketing services, namely, direct marketing advertising for others, conducting marketing studies, and consumer behavior research and analysis; providing customized behavior-based, targeted marketing programs that track actual and historical purchase behavior to measure and report customer satisfaction; providing marketing research services, including tracking studies and customer satisfaction surveys and providing reports to show results of marketing research studies; conducting market research on the sale of goods and services of others through the distribution of incentives, namely coupons, premiums, rebates, cash discounts and/or samples, based on consumer purchase behavior; promoting the sale of goods and services of others by assigning bonus purchase points to purchasers based on a loyalty score determined based on a combination of demographics, purchase behavior, and other data to interpret a consumer's loyalty to a specific business or category of goods; and preparing analytical reports for others based on computerized coupon distribution data

Advertising and Business