SIMPLI.FI

Developing advertising campaigns for others; providing consulting services in the field of facilitating the planning and buying of digital media; online media buying services, namely, buying advertising media on behalf of clients; providing online media buying advice, namely, advising clients in connection with planning, optimizing, testing, and evaluating online advertising campaigns; providing accounting and invoice reconciliation services for purchased advertising on behalf of clients

Downloadable software for use in managing planning, buying, tracking, accounting and reconciliation workflows for advertising creation and media purchasing; downloadable software for online advertising targeting, purchasing, and reporting for use on desktop, laptop, tablet, mobile, and connected TV devices

Platform as a service (PAAS) software platforms for use in creating, developing, managing, and monitoring advertisements and advertising campaigns; providing a web hosting platform for advertising solutions that includes tools for creating, developing, managing, monitoring, and invoicing advertisements.