SHOPSTAR

Shopstar automatically facilitates personalized brand deals with average everyday shoppers rather than seek out big influencers. Customers connect their existing TikTok and/or Instagram account and accept a brand deal with merchants in the shopstar marketplace. Shopstar automatically reviews the potential ROI of the creator and generates a tailored discount for the creator and another for their followers. The creator shares genuine, organic content at no cost to the merchant, featuring and tagging the brand in the post along with a coupon to share with his followers. Shoppers "shopstar score" increases with each action they take earning higher and higher discounts as they post content with the products they purchase.