SHIFT SHOP
Mark Identification

SHIFT SHOP

Serial Number

87296533

Filing Date

Jan 11, 2017

Registration Date

Jun 5, 2018

Trademark by

BEACHBODY LLC

Active Trademark

Classification Information

Prerecorded DVDs featuring exercise, fitness, and dietary information instruction; downloadable, interactive multimedia computer software for use in database management, and for use in electronic storage of data which provides audio, audiovisual and video training information on the subject of physical exercise, physical exercise equipment, diet and nutrition, and pictures, images, text, and photos related thereto; computer application software for mobile phones, portable media players, and handheld computers, namely, software for use in database management and use in electronic storage of data, in the field of exercise, fitness, and dietary information and instruction

Electrical and Scientific Apparatus

Tank tops, T-shirts, shirts, sweatshirts, shorts, hats, caps

Clothing

Electronic transmission and streaming of digital media content for others via global and local computer networks; streaming of audio, visual and audiovisual material via a global computer network; video on demand transmissions; mobile media services in the nature of electronic transmission, broadcasting and delivery of audio, video and multimedia entertainment content including text, data, images, audio, video and audiovisual files by means of the Internet, wireless communication, electronic communications networks and computer networks; providing internet chatrooms; all of the above excluding services, applications, software and web sites relating to computer game software, video game software or computer game or video game information

Telecommunications

Providing a web site featuring fitness information and on-line instruction in the field of physical exercise and tracking progress of workouts; providing fitness information on a website via a global computer network; providing a website featuring blogs and non-downloadable publications in the nature of articles, videos, brochures in the fields of exercise, fitness and nutrition; educational services and on-line educational services, namely, providing instruction in the fields of the use of exercise equipment and physical exercise, and instructional materials distributed in connection therewith; physical fitness training services, namely, tracking progress of workouts for others; entertainment services, namely, conducting contests; education and entertainment services, namely, providing a website featuring non-downloadable audio clips, video clips, musical performances, musical videos, film clips, photographs, audio visual materials and information all in the field of exercise and fitness; entertainment services, but expressly excluding video games and computer games, or computer games or video game information; educational services, namely, providing web-based and classroom training in the field of the use of exercise equipment and physical fitness for continuing education for instructors and distribution of training material in connection therewith; educational services, namely, conducting classes, seminars, conferences, workshops, and field trips in the field of the use of exercise equipment and sales techniques and distribution of training material in connection therewith; membership club services, namely, providing training to members in the field of the use of exercise equipment and sales techniques; educational services, namely, offering of assessments and surveys in the field of educator training and performance for the purpose of improving teaching procedures; physical fitness training services and consultancy; providing information in the field of exercise training services and on-line educational services, namely, providing instruction in the field of nutrition, and instructional materials distributed in connection therewith; educational services, namely, providing web-based and classroom training in the field of diet and nutritional programs for certification of and continuing education for instructors and distribution of training material in connection therewith; educational services, namely, conducting classes, seminars, conferences, workshops, and field trips in the field of diet and nutritional programs; membership club services, namely, providing training to members in the field of diet and nutritional programs

Education and Entertainment