SCIPLAY

Operation of pari-mutuel gaming systems that take incoming bets, calculate and display odds and account for purchases and payouts and facilities, consulting services to lotteries for increasing retail sales and reducing operating costs; marketing, managing and supporting instant and on-line wagering products that allow the public to play games of chance via the Internet; advertising services, namely, preparing advertising for others relating to promotional games, instant and on-line wagering products; Operational support services for gaming and lotteries; content management services for gaming and lotteries, namely, creating and maintaining new games and new gaming formats; customer relationship services for gaming and lotteries, namely, helping governmental entities maintain good relationships with the retail outlets distributing the lottery and gaming tickets to the public; marketing services for gaming and lotteries; affiliate management services for gaming and lotteries; comprehensive age verification services for gaming and lotteries, namely, providing systems for enabling the age of a potential player of the game or lottery to be checked prior to the sale of a game or lottery ticket; comprehensive geo-location verification services for gaming and lotteries, namely, providing systems for enabling the geographical location of a potential player of the game or lottery to be checked prior to the sale of a game or lottery ticket; comprehensive fraud prevention and risk management services for gaming and lotteries; comprehensive search optimization services for gaming and lotteries, namely, providing systems for enabling a potential player of a game or lottery to find where via the Internet to purchase the game or lottery ticket; design and deployment of loyalty programs for others

Payment processing services for gaming and lotteries, comprehensive real-time financial reporting and analysis services for gaming and lotteries; credit card transaction processing services

On-line wagering products, namely, lottery games, pari-mutuel wagering, and casino games, providing lottery services via the internet and via new media distribution channels, namely, mobile, PDAs, TV, and smart phones, provision of interactive gaming, namely, sports wagering, monitor games, keno, poker, bingo, casino games, racing-based games, skill-based games and casual games, each operated via the internet and via new media distribution channels, namely, mobile, PDAs, and TV

Game planning and design services for others; development of interactive lottery operated via the internet and via new media distribution channels, namely, mobile, PDAs, TV, and the like; application service provider featuring computer software for the provision of management, use and access of participants to on-line multimedia activities in the on-line gambling field