SBC

Printed guides for sporting events; and printed matter, namely, signs, programs and directories in the field of sporting events

Clothing, namely, shirts, jackets and hats

Association services, namely, promoting the interests of colleges and universities participating in various sporting events

Organizing, presenting, and coordinating athletic competitions and contests; and providing information relating to sporting events; Entertainment services, namely, distribution of television shows; and education and entertainment services, namely, ongoing television public service announcements in the field of sporting events; Providing on-line information in the field of sports, television entertainment, video and audio entertainment via a global communications network