ROVING

COMPUTER SOFTWARE FOR CREATING, MANAGING AND TRACKING ONLINE MARKETING AND ADVERTISING CAMPAIGNS, NAMELY, SOFTWARE DESIGNED TO ASSIST WEB SITE OWNERS IN GENERATING LISTS OF ELECTRONIC MAIL ADDRESSES AND OTHER CUSTOMER INFORMATION FORM WEB SITE VISITORS IN ORDER TO CREATE PERSONALIZED ELECTRONIC MAIL COMMUNICATIONS THAT PROVIDE ADDITIONAL INFORMATION AND TARGETED PROMOTIONAL OFFERS TO SUCH WEB SITES VISITORS