RABBIT HOLE

Downloadable computer programs featuring downloadable virtual goods in the nature of alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, all for use in online virtual worlds; Downloadable software, mobile application software and cloud based software for electronic devices, namely, wirelessly connected bracelets being wearable digital electronic devices comprised primarily of software and a wrist band mounted touch screen, adapted for accessing online virtual worlds; Downloadable multimedia files containing artwork, text, audio, and music relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable multimedia files containing artwork, text, audio, and music relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated by non-fungible tokens; Downloadable software, mobile application software and cloud based software for providing users access to a virtual marketplace; Downloadable software, mobile application software and cloud based software for generating cryptographic keys for receiving and spending crypto assets; downloadable computer software for managing cryptocurrency transactions using blockchain technology; Downloadable computer programs for the creation and trade of digital collectibles using blockchain-based software technology; Downloadable software for enabling the authentication of digital assets, for providing ownership of such assets, for checking the availability of such assets, and for the trading of digital assets; Downloadable software, mobile application software and cloud based software for processing transactions related to crypto-collectibles, non-fungible tokens and other application tokens; Downloadable software, mobile application software and cloud based software for use electronically trading, storing, sending, receiving, accepting and transmitting crypto-collectibles, non-fungible tokens and other application tokens; Downloadable computer software, mobile application software and cloud based software for the purchase and sale of rights to digital goods; Downloadable computer software, mobile application software and cloud based software for managing digital collectibles; Downloadable computer software, mobile application software and cloud based software for viewing images, and other multimedia content relating to beverages, food, sports, music and apparel; Downloadable virtual goods in the nature of loyalty cards, incentive cards and reward cards

Online retail store services featuring virtual goods, namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use online in online virtual worlds; Online retail store services featuring non-fungible tokens (NFT's), in the form of virtual alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers; Organizing and conducting events, exhibitions, and expositions for commercial purposes in the interactive entertainment, virtual reality, sports entertainment industries; Providing incentive reward programs for customers through issuance and processing of loyalty points authenticated by non-fungible tokens (NFTs) for on-line purchase of a company's goods and services; Providing incentive award programs for customers and employees through the issuance of digital tokens for the purpose of promoting and rewarding customer loyalty; Online retail store services featuring virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media featuring virtual beverages, food sports items and memorabilia, music files, cultural images and icons, and apparel, digital files featuring virtual beverages, food sports items and memorabilia, music files, cultural images and icons, and apparel, and digital assets in the nature of virtual beverages, food, sports items and memorabilia, music files, cultural images and icons and apparel; Provision of online marketplaces for buyers and sellers of virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Provision of online marketplaces for buyers and sellers of downloadable digital art images, and music

Entertainment services, namely, providing on-line, non-downloadable virtual goods in the nature of virtual beverages, food, sports items and memorabilia, music files, cultural images and icons, and apparel for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing on-line actual and virtual live music concerts; Entertainment services, namely, conducting workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; Entertainment services, namely, providing on-line, non-downloadable virtual beverages, food, bags, beverageware, coolers, clothing, headwear, footwear, umbrellas, towels, sporting equipment, and toys, for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing an on-line virtual environment for trading virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Organizing and conducting virtual mixology and bartending contest events, virtual entertainment exhibitions in the fields of mixology and bartending contests, virtual entertainment expositions in the fields of mixology and bartending contests and virtual conferences in the fields of mixology and bartending contests for educational and cultural purposes