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Computer game software downloadable from a global computer network; Downloadable computer game software; Downloadable computer game software for use on mobile and cellular phones; Downloadable computer game software via a global computer network and wireless devices; Downloadable game software for use on personal computers, laptop computers, mobile phones, tablets, and other electronic mobile devices; Downloadable electronic game software for use on personal computers, laptop computers, mobile phones, tablets, and other electronic mobile devices

Administration of a customer loyalty program which provides game software users with online and retail store services featuring virtual goods, namely, points, boosters, and charms earned in sweepstakes games, puzzle games, and word games

Electronic games services provided by means of the internet; Entertainment services, namely, contest and incentive award programs designed to reward program participants who use on-line and in game services; Entertainment services, namely, providing online electronic games; Entertainment services, namely, providing temporary use of non-downloadable electronic games