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Business development services for others in the field of video games; Online retail store services featuring video games provided via downloadable mobile applications; Business consultation in the fields of monetization loops and cash flow optimization in connection with video game development; Advertising, marketing and promotion services in the field of in-game advertising for others in connection with video game development; Marketing services, namely, customer relationship management featuring user acquisition for the purpose of increasing the number of customers for others in connection with video game distribution; Application store optimization for sales promotion to improve application ranking in the different application stores for others in connection with video game distribution; Search engine optimization for sales promotion for others in connection with video game distribution; Business consultation services for others, namely, advising on application store best practices in connection with video game distribution; Cross promotion services for others in connection with video game distribution; Marketing services for others in connection with video game distribution; Public relations services for others in connection with video game distribution; Facilitating and arranging partnerships between business organizations for others in connection with video game distribution; Video game advertising and promotion services for others in connection with video game distribution

Localization of video game content to regions, countries, locales and cultures using appropriate cultural, ethnic and other sensitivities associated therewith for others in connection with video game development; Language localization and translation services, featuring the adaptation of websites, software, and other written and electronic materials to regions, countries, locales and cultures using appropriate grammar, terminology, layout, design, visual and other choices associated therewith for others in connection with video game development; Global multimedia publishing of video games for others in connection with video game distribution

Platform management Computer services, namely, remote and on-site platform management of video game software for others in connection with video game development; Technology consultation in the fields of user interface and user experience optimization for others in connection with video game development; Technology consultation in the fields of gameplay systems and flow optimization for others in connection with video game development; Updating of computer software for conformity with regulatory requirements for others in connection with video game development; Testing, analysis and evaluation of hardware and software used in connection with video games to determine conformity with certification standards for others in connection with video game development; Technical data analytics services for others in the field of video game development; Testing of computer software, namely, A/B testing featuring the comparison of two versions of an application against each other to determine which one performs better in connection with video game distribution