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Providing online price comparisons for pharmaceuticals and over the counter medications; Promoting the goods and services of others by providing a website featuring pharmaceutical price comparisons, retail pharmacy and drug product information, and pharmaceutical product deals; Administration of a prescription cost reduction program, namely, administration of a program for enabling participants to obtain discounts on prescription products, business administration of a prescription cost reduction program; Administration of a prescription assistance program enabling participants to manage prescription costs by obtaining reduced prices on pharmaceuticals provided by enrolled pharmacies; all of the foregoing to the exclusion of insurance and financial services