POPULUS

Promoting the deposit account banking services of others through digital media, printed and audio promotional materials and retail sales personnel; providing business development and management of brands for holding companies, subsidiaries and affiliates thereof all in the financial services industry, specifically excluding entertainment content, and multimedia entertainment content intended for display on television broadcast, cable, internet-based platforms, theatrical, home video, or other entertainment distribution platforms and excluding entertainment products, licenses, advertising or other promotions for radio shows, television shows, motion pictures, and multimedia entertainment content; providing business development and management of brands for holding companies, subsidiaries and affiliates thereof all in the financial services industry, specifically excluding the promotion of the goods and services of others for government buildings, sports facilities, exhibition arenas, event halls, event spaces, convention centers, educational buildings, entertainment districts and mixed-used buildings and excluding commercial administration of the licensing of the goods and services of others generated through sponsorship for radio shows, television shows, motion pictures, and multimedia entertainment content intended for display on television, broadcast, cable, internet-based platforms, theatrical, home videos, or other entertainment distribution platforms